Healthcare Industry

One of the most important industries we work with because of the effects on our well-being and well-being of others. The healthier we are, the better we can assist others to become healthy and grow. Our work includes everything from Salesforce implementation, marketing automation to building mobile applications for Android and Apple platforms.
iCita has played a primary role in how we’ve built out and supported our sales, marketing and integrations teams using Salesforce and Pardot. They have been a fantastic partner for many years and I look forward to continue working with them in the future.

Axion Health

We have enjoyed the long relationship with Tom and his team to create several websites for us. They have helped us manage content and given us recommendations on best practices.

Bolder BioTechnology


4 Easy Steps to Creating Content for an Account-Based Marketing Strategy

4 Easy Steps to Creating Content for an Account-Based Marketing Strategy

B2B marketing is currently being revolutionized by the onset of account-based marketing (ABM). Of course, we’ve heard of marketing being “revolutionized” before, so what’s different about ABM? The true promise of ABM – deeper engagement at your most valuable target accounts, more cross-selling and up-selling opportunities within your existing accounts, …

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CRM Best Practices

CRM Best Practices

Today, most companies have some form of software to help them keep track of and manage customers. And while it is important to have a system to capture customer data, especially in today’s multichannel retail world, having a database of customer names, contact information and purchase history is not enough. If you truly value your customers, you need to not just focus on customer management but on building long-term relationships.

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